Customer satisfaction is key to our business and having been voted Best Jewelry Store for the past ten years.
Whether you’re a neighbor or a visitor to Bay Street in Historic Beaufort, SC, our knowledgeable staff looks forward to treating you like family and providing you with friendly, professional and personal service.

Beaufort’s HomeTown Jeweler

SINCE 1947

We continue to offer a full service bridal registry and our friendly staff is ready to assist our young brides and grooms select their tabletop items and gifts for bridesmaids and groomsmen. We are now registering the grandchildren of some of our first brides!

We take great pride in our community involvement and support local charitable and fundraising activities as well as activities aimed at maintaining the charm of Historic Bay Street.

From our family to yours ~ Kevin and Rosemary Cuppia

A Family Owned Business